The founder of IMDb has stepped down as chief operating officer almost 35 old age after launching the online database for entertainment information . Col Needham will be succeeded by Nikki Santoro , who has been IMDb ’s chief operating officer since 2021.Varietyearlierreportedthe news .
IMDb has been criticize by film and TV buffs over the years for , among other thing , dissolve its subject matter board biotic community , and launching redesigns of the situation they feel were unneeded and made the website harder to voyage . Amazon buy IMDb back in 1998 , and the troupe claim to have more than 250 million monthly users . Despite complaints , it is perhaps still the best place to find precise and up - to - engagement information on molding and in - depth filmography for individual actors .
IMDb has try in late years to keep up with the times and launch new intersection — Amazon ’s well - involve X - Ray feature article on its Prime Video streaming service can exhibit the doer appear in any consequence of a picture show or TV show , and is power by IMDb ’s database . IMDb also launched a innocent , ad - supported cyclosis service of its own called IMDb TV , though that wasdiscontinued in former 2024and barren subject matter was rolled into Prime Video ( it is still accessible without bear ) .

Col Needham, founder of IMDb, has stepped down as CEO after 35 years.Rich Polk/Getty
Besides serving as an information database , IMDb does also have reviews and ratings , the latter of which has suffered over the year fromreview - bombingin which users seek to falsify the score of a newfangled release based on some docket , like targeting an actor they view as “ woke . ” Reviews meanwhile are oftentimes more entertaining than utile — a user on a movie about sawbuck writing something along the line of , “ I hate movies about buck but decided to give it a try , 1/10 whiz . ”
A sorry true statement about IMDB is that it seems like a case of a site that reached a point that was great and not in need of much refinement . manager and employees like to keep their jobs , however , and they have investor increment expectation to meet , which means they need to keep busy by adding newfangled features . Nobody wants to tell their boss the business is done and there is no more work to do . Eventually that conduct to a bloated product with features substance abuser do not really need . Craigslist is a beneficial example of a website that knew when to enter maintenance mode , and it remains improbably pop to this daylight .
A good way to run IMDb perhaps would be to look toward its parent company . The drug user interface of Amazon.com has changed very little over the year . When it make a fresh feature like Prime Video , the party silos it inside its own tab . Prime Video is not a core feature article that is coerce on users .

The hold up nature of IMDb goes to show how hard it is to kill a website that reaches critical plenty solve a need and resolve it well . Sites like Yahoo ! and X remain large properties despite year of mismanagement and pandemonium , for instance . Digg is a uncommon model of a with child societal networking website that was effectivelykilled by a disastrous redesign .
Letterboxd hasslowly gain steamas a viable rival to IMDb , though it still seems to be much little in size . IMDb also has a subscription tier for professionals in the amusement industry to access pecker let in the ability to redact actor data and catch the contact selective information of diligence insiders .
Needham has said IMDb develop out of a personal movie database he make as a teenager , combined with similar information he collect online starting in the late eighties .

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